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Booking Survey
GetThere Survey Reveals Online Booking
Helps Corporations Maintain Strategic Travel By Lowering Costs
MENLO PARK,
Calif.--(BUSINESS WIRE)--Aug. 21, 2002--
Annual Survey Shows Corporate Use of Online Booking
Nearly Doubled In One Year
While most corporations have cut back on overall travel, GetThere, a Sabre
Company, today released a survey that shows many companies are maintaining
essential travel by using online booking systems to reduce costs. Companies
responding to the GetThere Corporate Benchmark survey reported that 43
percent of their employee trips are now booked online, which is a
significant increase from the 24 percent reported for the same period last
year. The vast majority of companies reported that they are seeing 15
percent lower average airfares and 43 percent lower travel agency fees for
trips booked online.
While most companies have
had to reduce travel spending, many are strategically using online
technology to reduce the cost of travel rather than purely eliminating
trips, said Jeff Palmer, president of GetThere. While managing costs is
crucial, the companies that find ways to maintain essential levels of travel
are more likely to emerge in a strong competitive position as the economy
recovers.
One of the most interesting
areas of cost savings is how employees make compromises and select lower
price options when they see them online. People fundamentally want to do the
right thing for their company.
GetThere, which provides online corporate booking technology to thousands of
corporations, including more than half of the Fortune 200, conducts the
Benchmark Survey to identify key trends in corporate travel management and
the use of online technology. Following were some key findings:
-- 88 percent of companies reported that airfares booked online were 15
percent lower, on average, than those booked over the phone;
-- 89 percent of the companies surveyed reported their travel agency service
fees were 42 percent lower for online bookings, on average;
-- The average percentage of the corporations' trips that were booked online
was 43 percent, which was up significantly from the 24 percent adoption rate
reported this time last year;
-- A majority 52 percent of companies are either using or considering a full
or partial mandate of their online booking site; a trend which continues to
increase due to economic pressures, executive awareness and employee comfort
booking online.
About the Survey
The GetThere Benchmark Report is based on a survey of companies with 2001
global air travel spending that ranged from less than $10M to more than
$300M with an average of $55 million. It provides a snapshot of the trends
and savings realized using online travel booking systems, and was created to
help companies identify how their travel programs compare with others in the
industry. The complete results of the survey are being provided only to
GetThere customers.
Call Toll-Free: 1-800-229-7972
or
Contact us by clicking here now for more details!
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N.B.** The articles were first published in the Times
(Montreal, Canada) and written by
John Shenton as special contributor to the Times Technology Section.
Articles and Reports written by us may be printed or displayed on your
website providing they are kept intact and a link/attribution to this
website or Internet
Merchandising Systems plus authorship is displayed.

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